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8 point Checklist, Evaluating Online Lenders
b) The report also states the overall rating that they give the lender. e) Check the current rates and see how these offers compare. Alexa is a tool, created by the folks at Amazon, to evaluate traffic on the internet, and to provide a venue for visitors to post critiques of websites. Examine the website design, and trust your first impressions.2. a) The BBB produces what’s called a “Reliability Report”, and this report will provide you with corporate information (such as name, address, phone number), BBB membership information, whether or not the lender is a participant of the “BBB Online” program, along with a complaint history, and each complaints final resolution. His website seeks to provide free online resources for the consumer, including rate-watch, tips and articles, financial communication, news, and links to products and services. Points, Fees, Terms, and Rates: After you complete the online short-form, prospective loan offers will almost instantly be making their way to you. d) Do not make an immediate decision. Talking to friends, family, and associates, of course, is one way. In other words, the lender should take pride in its history, its vision, and its mission statement. Also, if you see something on the reliability report that may be concerning you, talk to your prospective lender, and see if they can give you a reasonable explanation for what happened.6. Popularity5. On the other hand, if the form is arduous and complex, what does that tell you?So, evaluate your comfort level with the context of each lender’s short form application online.7. Well, it’s no different on the internet. c) Obtain several offers, and compare them to each other. Do they post a phone number, and do they provide contact information? Who seems too low to believe? b) How does the lender strike you over the phone? Is it someone that you feel you could do business with, or, does the conversation seem forced and uncomfortable?c) Use the phone call to evaluate the relationship, and to obtain useful information. We’ve got a RateWatch set up at our website, or, you can find other resources from any search engine.8. Communication: After you’ve obtained several loan offers, it will be time to talk to your prospective lenders over the phone. An “about us” page is an opportunity for your lender to tell you a little bit about themselves. c) Our advice is this: Don’t be blinded by popularity alone. What are their policies and philosophies? If you don’t see it, then what are they hiding? Short Form7. If we get down to let’s say 50,000, then our traffic and popularity has increased. Short-Form: Complete an online “short form” application, and within minutes, several competitive loan offers could be making their way to you. This is important, because if the form is easy to complete, the lender may be saying that their whole loan process is simple and easy. Remember, you are the buyer of this product, and you are in the driver’s seat. c) Again, just use your good, common sense, and consider reputation alongside all other factors. Here are 8 things to consider, when evaluating lenders online:1. Privacy Policy: You will likely be sharing some personal information, in exchange for loan offers. For example, our site, http://loanresources.net , as of today’s date, has a 3 month average Alexa Rating of 86,517. About Us: Does the lender post an “about us” page? Popularity: Take your lender’s website address, and plug it into Alexa.Com. a) Does the site seem forth-right? Virtually all trustworthy online businesses now have posted privacy policies to both assure you of their intent, and to comply with current laws and regulations.3. About Us4. Where are they located? This means that we are one of the top 100,000 websites in terms of traffic (and popularity). a) If not, this could be a red flag. b) Does it seem to make sense, and is it reasonable? In the real world, your first impressions make all the difference. Communication1. Don’t miss out on what they have to offer. It is simply a measurement of traffic, and that’s it. Who is way too high to consider? Use your instincts to gauge who you worked well with, and who might present challenges down the road.We’ve enjoyed providing this information to you, and we wish you the best of luck in your pursuits. Can you glean valuable information immediately, or does it appear that you are being pushed to click here, click there? Just use popularity as one of the many tools at your disposal, when evaluating online lenders.5. c) Are there a ridiculous amount of pop-ups, pop-unders, and other in-your-face ad campaigns, or, does the lender simply put it all out there for you to decide? Ask some good questions, and see if you are comfortable with the relationship forming. d) Who offers the best savings? Website Design2. Points, Fees, Terms and Rates8. How long have they been in business? Privacy Policy3. Another method is to see whether or not the prospective lender is a member of the Better Business Bureau (BBB at BBB.Com), and if there are any complaints on record filed against them. b) You can use this tool to evaluate the traffic of your prospective lenders. a) These preliminary loan offers will present you with important information about the points, fees, terms, and rates being offered.b) This, of course, is the nuts and bolts of what you are evaluating…This is the dollars and cents of your preliminary loan offers. Here’s a prime example. Remember to always seek out good advice from those you trust, and never turn your back on your own common sense.Sincerely, Tom Levineinfo@loanresources.nethttp://loanresources.net-----------------------------------------------------Copyright 2004, by LoanResources.NetTom Levine provides a solid, common sense approach to solving problems and answering questions relating to consumer loan products. Reading the “about us” page can tell you tremendous information about the lender. Reputation: There are a number of ways to evaluate a lender’s reputation. Reputation6. Is it short indeed, or are they asking you for way too much information? a) Do not fear this process. There are plenty of competitive lenders and mortgage brokers out there with the highest integrity, which may not, necessarily, have a favorable Alexa rating. Think of it as an interview, and you are in charge. However, use your common sense. Remember we discussed earlier, that popularity is not everything? b) On the other hand, if you do see an “about us” page, go check it out. a) Popularity is gauged by the Alexa rating, and the lower the number, the higher the rating. You shouldn’t be so concerned about this that it limits your ability to reach out to possible lenders. Talk to 3 or 4 lenders, and then take a pause, and evaluate what you’ve learned. It doesn’t mean that they shouldn’t be considered. You’d be surprised how many “popular” lenders, may in fact carry a rather lengthy BBB Reliability report filled with a variety of complaints. b) Be expected to share some basic information about yourself, such as name, phone number, salary information, etc., but never disclose what you feel is too personal or compromising, such as a social security number, credit card numbers, etc.c) Does the short-form make sense, is it well organized, and is it simple for you to follow and understand? Website Design: The webpage is, in fact, the storefront of the internet. 4. a) Does the website post its privacy policy? If so, take a quick peak at it. a) Consider the short form application, when evaluating the lender. b) Does the page load fast, indicative of a reliable server, or does it seem to take forever for everything to be displayed (or worse, are you receiving various error messages). You can check out Tom's website here: http://loanresources.net , or you can email Tom at info@loanresources.net.
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